Why You’re Loosing Business By Not Using Ecommerce
What is Ecommerce?
In this article, we discuss what exactly ecommerce is, start an ecommerce business, run an ecommerce website, more. If you’re anything with ecommerce need the question, “What is ecommerce?” then this is the content you should read.
Ecommerce is a shortened version of the phrase “electronic commerce” which essentially describes any type of exchange of currency for goods or services online.
Ecommerce is an umbrella term that covers everything with buying or selling online, sometimes be otherwise written as “E Commerce,” “e-commerce,” or “eCommerce.” Any variation of the spelling is correct, and it all describes act of performing business via .
Since the definition of ecommerce is so open-ended (it literally includes any buying or selling or services online) there are of ecommerce businesses that exist. In this article, we dive deeper into the different options that are available for ecommerce business owners to run ecommerce businesses.
The Types of Ecommerce Business Models First things first, when you ask yourself, “What is ecommerce?” begin different ecommerce businesses, of ecommerce businesses, is them down into of ecommerce business models that exist.
What Are The Models Of Ecommerce Business?
Ecommerce business models can be differentiated into three main categories:
- What types of products are sold
- Who the products are sold to
- Where the products are sold on
Let’s look into these three identifiers further:
What Types of Products Are Sold?
Every ecommerce business can be differentiated by the types of products that it sells. There are four main products that any ecommerce business can sell and they are:
- Physical Products
- Digital Products
- ServicesAffiliates
Digital products, on hand, are something ecommerce businesses can sell online but they’re not an actual physical product be shipped to their customers. Oftentimes, once a digital product is purchased online a customer can download the digital files with no need for the business ship anything to the customer.
Businesses can also provide digital or in-person services that their customers can purchase online. These services can include anything from design services or streaming services (both are digital services) to home improvement services or dog-walking services (which are in-person services). Any business a service, a physical or digital product, included category.
Finally, ecommerce businesses can also earn commissions via affiliate links which pay them a portion of the revenue for facilitating a sale.
Who the Products Are Sold To?
Ecommerce businesses are often differentiated by who the business is selling their products to. While it’d be common thinking to assume that each one products are sold to consumers, that isn’t always the case. Sometimes the “consumer” are often another business.
The three main categories that ecommerce businesses sell their products or services to:
B2B: This stands for Business-to-Business.
Ecommerce businesses that sell physical or digital products or services to other businesses fall into this category.
For example, this might include manufacturers or suppliers that provide materials or products for other businesses.This stands for Business-to-Business. Ecommerce businesses that sell physical or digital products or services to other businesses fall into this category. for instance , this might include manufacturers or suppliers that provide materials or products for other businesses.
B2C:This stands for Business-to-Consumer.
Ecommerce businesses that sell physical or digital products or services to consumers fall into this category. This includes retailers or online retailers that sell products to the top consumer.
This stands for Business-to-Consumer. Ecommerce businesses that sell physical or digital products or services to consumers fall into this category. This includes retailers or ecommerce retailers that sell products to the top consumer.
B2G: This stands for Business-to-Government.
Ecommerce businesses that sell physical or digital products or services to government institutions or agencies fall into this category. for instance , this might include businesses that make specialized software, furniture , uniforms, etc.
While most businesses generally sell their products to at least one of those categories, it’s entirely possible for ecommerce businesses to sell to quite one category of consumers. It’s important for ecommerce businesses to know who exactly they sell their products to because it impacts important decisions like their marketing, their branding, their shipping procedures, their markup, etc.
Where the Products Are Sold On Finally?
Ecommerce businesses also can be differentiated supported the way they sell their products to their customers. These options are:
Branded Ecommerce Stores:
These are online stores that are owned and operated by the founder(s) or creator(s) of the shop , and that they sell their own products on their own terms to their customer base. These sorts of stores are generally built on ecommerce platforms like Shopify or BigCommerce.
These are online stores that are owned and operated by the founder(s) or creator(s) of the shop , and that they sell their own products on their own terms to their customer base. These sorts of stores are generally built on ecommerce platforms like Shopify or BigCommerce.
Ecommerce Marketplaces:
Ecommerce businesses also can sell through online marketplaces like Amazon, eBay or Etsy. For the business, this is often quite like renting space during a mall: The mall handles the marketing and brings within the pedestrian traffic , which suggests the merchants don’t need to invest much time or money bringing customers their shops.
They do, however, need to abide by the mall’s rules like their opening hours, what products they will and can’t sell, etc.
Conversational Commerce:
With social media being a serious a part of consumers’ daily routines, social media platforms are making it easy for consumers to buy through the posts on their newsfeed. Instagram, Facebook, Pinterest, and Snapchat all have conversational commerce options that brands can sell their products through the various ecommerce platforms.
Every ecommerce business needs an online store, which is actually just a web landing where their customers can come to explore, study , and buy their products. Online businesses have different options when it involves the ecommerce platforms they use to sell their products online, as we discussed in our Ecommerce Platforms: the simplest Software, Reviews & Comparisons article.
Who Can Start Their Own Ecommerce Business?
Answer To This Short Question: Anyone can start their own ecommerce business. Anyone can go from asking themselves, “What is ecommerce?” their very own ecommerce business span of weeks, months, or years.
Some ecommerce businesses are easier than others, some ecommerce business owners may have more industry knowledge than others when first starting out, but thing about it, is that anyone can build, launch and grow their own ecommerce business if , energy and resources and they’re put work.
What’s so great about ecommerce?
There’s Barrier to Entry: What is that how little time or money available in starting your ecommerce business, there’s something do started.
To start a brick-and-mortar business past when online business wasn’t an option, entrepreneurs had a to a store inventory and equipment upfront before even selling to customers. to succeed and if they failed, be out sum and they’d repel bank they approached future.
What are The Advantages & Disadvantages Of Ecommerce?
Starting your own ecommerce business is about so much more than just being successful or earning lots of money. It’s about the journey from turning something into nothing and turning ideas, resources, and inspiration into something tangible.
Even though you might just be in the early stages of wondering “What is ecommerce?” and don’t actually know if you’re going to start your own business for yourself, it’s useful to know the advantages and disadvantages ahead of time so you can decide whether it’s a good fit for you or not.
Advanatges:
#1 You don’t need a higher financial budget to start.
#2 It can bring you 24/7 potential income.
#3 It enhances your product reach to global level.
#4 You can point out your best selling prouct.
#5 Encouragment of impluse buying is easier.
#6 You can easily access your customer data and create your customer persona.
#7 You can scale your business fast.
Disadvantages:
#1 Website crash
#2 No trying of product before buying.
#3 Higher level of competition
#4 Longer shipping times
Which Is The Best Ecommerce Platform?
Well, searching for the best Ecommerce platform for your business is a hectic job. As it is hard to pick one out of many. I’ve created different modes, in which you can see a clear comparison between some of the best platforms.
Mode-1 Popularity
Perception is built like this, when you hear ecommerce platform the first thing comes to mind is shopify. Right?
Shopify is one the popular ecommerce platform, but is it the best?
There’re lot of criterias that comes to choosing of the best ecommerce platform.
According to Builtwith.com data, 38% of the ecommerce business is custom build apps.
When it comes to shopify it is 20% of the total ecommerce apps and giving it a tough competition WooCommerce has 25% share in the market.
Does it mean WooCommerce is the best, particularly you cannot depend on the popularity factor.
The platfrom has to be according to the need of business.
Mode-2 Features
Features are one of the top factors you can consider to finalize the ecommerce platform.
Comparison of the features may not have big variations across the different platforms, but it helps you to decide according to your need or business needs.
| Shopify | WooCommerce | Wix eCommerce | Big Commerce | Magento |
| Subscription based | Standalone software | Subscription based | Standalone software+subscription based | Subscription based |
| 100+ themes | 1000 of themes | 500+ professional themes | Some themes available on the web | 100+ professional themes |
| Unlimited bandwidth | Bandwidth depends on host | Unlimited bandwidth | Bandwidth depends on host | Unlimited bandwidth |
| Good reports on sales and store activity | Good reports on sales and store activity | Okay reports on sales | Advanced and in-depth reports on sales and store activity | Great analytics module, with reports, purchase funnels, abandoned carts stats, and much more |
Mode-3 Customer Support
Well, managing a store is not easy.
You will always reach a point of time where you need help with whatever platform yopu choose.
You have to lookout for the best platform that gives you assitance in your tough times.
Shopify, BigCommerce and WixCommerce is one of the best platform when it comes to support or assistance.
| Shopify | WooCommerce | Wix Commerce | Big Commerce | Magento |
| 10/10 | 7/10 | 10/10 | 10/10 | 7/10 |
Mode-4 Compatibilty Of Use
Compatibility with platform comes with the two main factors that need to be analyze before selecting a platform.
Factors:
1. How easy to build a store on the platform from scratch.
2. Reliability on their owm without any outside help.
| Shopify | WooCommerce | Wix Commerce | Big Commerce | Magento |
| 10/10 | 8.5/10 | 9/10 | 9.5/10 | 7/10 |
Mode-5 Cost/Pricing
When it comes to the final phase of selection, pricing is one of the factors that comes into play.
It comes under both part of selection best and worst because when you consider featuresor compatibility you have to consider the pricing also.
Sometimes it can pressurize you to change your priorities of totally shift your selection method.
| Shopify | WooCommerce | Wix Commerce | Big Commerce | Magento |
| $9 / month* $29 / month $79 / month $299 / month Paid month-to-month *This plan is limited |
$0 for the software itself ~$100 / year for hosting | $17 / month $25 / month $35 / month Paid yearly |
$29.95 / month $79.95 / month $249.95 / month enterprise-level solutions, up to $900+ / month Paid month-to-month |
$0 for the community edition of the software itself ~$100 / year for hosting up to $15,000 or even $50,000 / year for the enterprise edition |
Shopify Most Popular Ecommerce Platform. How & Why?
How?
Shopify was launched in 2006, but that is not the year where is become “The Shopify”.
In year 2014, Shopify relaunched as Shopify Mobile to expand its territory of reach.
Shopify Mobile has created a value for its users with that it becomes so popular among the people.
Why?
#1 Best Hosted solution
Web Hosting can become a headache, when you’re launching a online business.
All you need is a good hosting solution that provide security and reliability.
Shopify offers a cloud based host, which reduces the effort with servers and databases.
#2 Best Inbuilt Marketing Tools
When you start a business, you have fixed amount of budget. And with startups the cost become the big issues.
Shopify provide inbuilt tools can help you reduce the cost.
Optimizatiom can be done according to your prefrences.
#3 Technical Customer Support
Sometimes running a online store becomes tough, when you are stuck with some technical issues.
Shopify comes up with 24/7 technical support that assist you on every technical aspect.
#4 Speed
The loading time or the response time of the website has to be up to the mark.
These factors can create a great hike in the conversion rate of the website, in the world of digitalization if your user is experiencing a low rate of loading or low rate of response on the website than it can cause you downfall.
#5 Visuality
User interface in one of the top factors that you consider when builidng a ecommerce store.
Website/store has to look great at the user end, it should appeal the users to come again and again.
With wide range of professional templates, shopify comes up with unique as well as visually appealing stores.
What Are The Best Ecommerce Examples?
Let’s have a look at some best ecommerc websites that created buzz all over the world.
1. Apple
There’s a cliche line in the market, “Apple doesn’t do anything wrong”.
That is what they have done with their website, one of the most unique designed website in the world.
It is one of the smoothest flowing platform.
It also have apple pay as payment option.
3. Yotti
When it comes to human-centric design , this is one of the websites that comes to the mind.
Let’s see some great examples of Shopify.
Best Shopify store for clothing:
Its a women centric store, with a goal to help women feel confident.
Best Shopify Store for accessories:
It’s a best coloured website you will see.
Best Shopify store for electronic accessories and gadgets:
It’s a Australian based gadget store launched in 2011.
It’s time to understand the necessity of Ecommerce for the survival.
Generally, in the world of competition you must have the hunger to create something unique for your customers. Ecommerce has become the necessity of business for survival.
Internet creation has forced the consumer to create opportunities and advancement of business with Ecommerce.
Platforms like Shopify, Magneto, Big Commerce are the delightful innovation in the world of internet. They just dont help you with your business, but also define the startegy of business and enhances the reach of the product.
All I want to convey through this article is that if your business is at the downfall, you can move your way towards the better solution for your business.
In the process of advancment of your business we can “help” you with top-notch solutions.
Are you preparing to shift your business online? OR You’re having a problems with your Ecommerce wesbite/store?
Contact us on https://www.brisklogic.co/
FEEL FREE TO DROP US A LINE.